Jul 8, 2010

YouTube's Move to Slower Media: Leanback - in HD, full screen, minimal clicks, merges with your other online "stuff".

The details are demonstrated in the video below:

My hunch?
One motivation behind Leanback is to prepare us for the next wave of online 3D HDTV, which is a "slow media" experience, best viewed from a comfy sofa or recliner.  This is the "10-foot experience".

YouTube Leanback offers effortless viewing
Broadcasting Ourselves ;): The Official YouTube Blog, 7/7/10
Kevin Purdy, Lifehacker, 7/8/10
Brad NcCartym, thenextweb, 7/8/10
Brian Barrett, Gizmodo, 7/7/10
YouTube launches Leanback, mobile site gets HTML5 revamp (video)
Ross Miller, Engadget, 7/7/10
YouTube tries for the TV again with Leanback
Tom Krazit, CNET, 7/7/10


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